Legal

Cookie Policy

Last updated: 2 May 2026

The short version

EasyAds uses strictly-necessary cookies to operate the platform plus the Meta Pixel on our public marketing pages so that our own Facebook / Instagram ads can be measured. We do not use Google Analytics, Microsoft Clarity, Hotjar, Mixpanel, Amplitude, or any other third-party product-analytics or session-recording tools.

1. What Are Cookies

Cookies are small text files placed on your device by websites you visit. EasyAds uses only strictly necessary cookies - the minimum required to operate the platform securely and correctly.

2. Cookies We Use

Strictly NecessaryEssential for the website to function. Cannot be disabled.

Cookie name	Purpose	Duration	Provider
next-auth.session-token (or __Secure-next-auth.session-token in production)	Keeps you authenticated. Contains a signed session reference - your password and personal data are never in the cookie.	Session / up to 30 days	EasyAds (first-party)
next-auth.csrf-token	CSRF protection token for authentication actions.	Session	EasyAds (first-party)
next-auth.callback-url	Remembers where to redirect you after login.	Session	EasyAds (first-party)
meta_pending	Temporary, httpOnly cookie used during the Meta OAuth connection flow. Cleared immediately after your Meta account is connected.	10 minutes	EasyAds (first-party)
ea_cc_v1	Stores your cookie-consent choice (granted / denied) for the marketing site. Required by EU ePrivacy and Hungarian Act CXII.	1 year	EasyAds (first-party)

MarketingLoaded only on goeasyads.com / www.goeasyads.com (the public website). NOT loaded inside the app at app.goeasyads.com.

Cookie name	Purpose	Duration	Provider
_fbp	Meta Pixel browser identifier — used by Meta to attribute conversions on our own ads. Set on our marketing pages only.	90 days	Meta Pixel (first-party)
_fbc	Set when you arrive via a Meta ad click (carries the Facebook click ID for attribution).	90 days	Meta Pixel (first-party)

3. EU / EEA visitors and the Meta Pixel

The Meta Pixel is a non-strictly-necessary cookie. Under the EU ePrivacy Directive § 5(3), the Hungarian Information Act (Act CXII of 2011 § 14(2)), and the NAIH cookie guidance, non-essential cookies require explicit, prior opt-in consent.

EasyAds does not load the Meta Pixel anywhere inside the application at app.goeasyads.com — authenticated users will never see it fire. On the public marketing pages (goeasyads.com / www.goeasyads.com) we display a consent banner on your first visit with three choices:

Accept all — the Meta Pixel loads and sets _fbp (and, when you arrive via a Meta ad, _fbc). Your choice is stored for 1 year in a first-party cookie named ea_cc_v1.
Necessary only — only strictly-necessary cookies (Section 2 above) are set. The Meta Pixel never loads on your sessions.
Manage details — opens this Cookie Policy page.

To change your choice later, clear your browser cookies for goeasyads.com and the banner will reappear, or contact us at help@goeasyads.com. The Meta Pixel is purely for measuring performance of our own ads — refusing it does not affect any feature of the website.

4. What We Do NOT Use

We want to be explicit about tracking technologies we have deliberately chosen not to use:

Google Analytics - no _ga or _ga_* cookies, no gtag.js script
Microsoft Clarity - no clarity_* cookies, no session recordings
Google Ads conversion tracking - no AW_* cookies
Hotjar, Mixpanel, Amplitude, or any other third-party product-analytics tools
Cross-site advertising cookies on the application itself (the Meta Pixel only loads on marketing pages, never inside app.goeasyads.com)

Our internal usage telemetry (which features you use, which buttons you click) is collected via a first-party API endpoint (/api/telemetry) and does not use cookies or any third-party service.

5. Third-Party Services

The following third-party services are used as part of the platform but set their own cookies or tokens only within their own domains (not on goeasyads.com):

Stripe - Payment processing - cookies set on stripe.com during checkout. Privacy Policy
Meta Platforms - OAuth authentication - cookies set on facebook.com during login. Privacy Policy
Google - OAuth authentication - cookies set on accounts.google.com during login. Privacy Policy

6. Managing Cookies

Because EasyAds only uses strictly necessary cookies, disabling them in your browser settings will prevent the platform from functioning correctly - you will not be able to log in or maintain a session.

If you wish to clear your session, use the "Sign out" function within the application, or clear cookies for goeasyads.com through your browser settings.

7. Updates to This Policy

We will update this Cookie Policy if we introduce new cookies or tracking technologies. We will notify you of any material changes by updating the date at the top of this page. We commit to maintaining the accuracy of this policy - we will not list cookies we do not actually use.

8. Contact

For questions about our use of cookies: help@goeasyads.com

See also our Privacy Policy and Terms of Service.